Developed a comprehensive set of materials leveraging expertise in information design and strategic content creation across LinkedIn, landing pages, email, and newsletters to drive B2B marketing and lead generation initiatives. Designed engaging LinkedIn infographics that provided professionals with valuable industry insights, while crafting sophisticated data visualizations and editorials for whitepapers and reports tailored specifically for real estate investors. Produced targeted marketing materials to connect with local investment communities. This cohesive visual and content strategy significantly strengthened client engagement and positioned the brand as a trusted authority for industry insights.

Impact:

• Grew follower from 1,000 to 6,000+ followers over a 2-year period

• Maintained exceptional 15% engagement rate

• Generated 17,000+ organic impressions

• Drove 2,200+ clicks

• Expanded reach to 9,000+ industry members

• Earned 280+ professional reactions and endorsements

• All metrics achieved organically without sponsored content in LinkedIn
  (as of March 2025)

Company Avenue One

Information Design / Social Media Design / Motion Design